Happy Tuesday, Central Texas. Hope you're somewhere nice and warm. Here's a look at some of the top technology stories were tracking for you today:
After a rough year that saw numerous chains shutter stores or close altogether, brick-and-mortar retailers need all the help they can get. One way stores such as Sunglass Hut are hoping to get a leg up on the competition is by using new technology, embedded in the floor, that tracks shoppers’ movements, The Associated Press reports. It can tell, among other things, when customers pick up merchandise but don't buy it. The hope is to use this data one day to deliver instant discounts to shoppers to encourage them to buy merchandise instead of just browsing.
Last year was a very, very good year for Austin startups, according to a new report. MoneyTree found that more than two dozen startups had rounds of funding worth at least $10 million in 2017, our Lori Hawkins reports. Much of that money is coming from the East Coast and the West Coast, areas that have typically overlooked Austin, with a few notable exceptions.
Ford is betting big on electric cars. The automaker says it will spend $11 billion over the next five years to develop the next generation of automobiles, according to the BBC. The announcement was made at the Detroit Auto Show. By 2022, Ford said it expects to have 16 fully electric models and 24 plug-in hybrids.
Check back throughout the day for the latest updates from the 512tech team.
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