Good morning, Austin! We scrolled the internet to bring you the latest tech news. Here’s what’s happening:
Google’s ad crisis deepens as companies freeze spending
Google’s advertising crisis has gone global after some of the biggest advertisers including AT&T Inc. and Johnson & Johnson yanked marketing dollars on YouTube and the company’s display network, citing concern their ads would run alongside offensive videos.
The controversy erupted last week after it was reported that some ads were running with YouTube videos that promoted terrorism or anti-Semitism. The U.K. government and the Guardian newspaper took down ads from the video site and Havas SA, the world’s sixth-largest advertising and marketing company, pulled its U.K. clients’ Google and YouTube ads.
On Wednesday, the boycott spread across the Atlantic as U.S. companies that are among the heaviest ad spenders yanked ads, potentially costing Google and YouTube hundreds of millions of dollars in lost business.
Facebook starts rolling out new alert to combat fake news
Facebook has begun rolling out its third-party fact-checking tool in its fight against fake news, alerting users to “disputed content”.
The tool was first observed by Facebook users attempting to link to a story that falsely claimed hundreds of thousands of Irish people were brought to the US as slaves.
For some users, attempting to share the story prompts a red alert stating the article has been disputed by both Snopes.com and the Associated Press. Clicking on that warning produces a second pop-up with more information “About disputed content”.
Medium launches memberships for $5 a month
Medium, the blogging and online publishing site started by Twitter cofounder Evan Williams, has unveiled a new business model that it hopes will allow it to operate without advertising.
The company wants to create a club of “special members” who pay $5 a month.
The company provided few details about the membership benefits, but said that the site would remain free to those who are not members.
The move comes a few months after Williams publicly swore off advertising, denouncing the media's ad-based revenue model as a "broken" system that encourages click-bait articles at the expense of worthy content.
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