Financial terms were not disclosed.
OneCause, based in Indianapolis, said Great Feats will allow it to add peer-to-peer social fundraising to reach new donors with with new social engagement tools.
Peer-to-peer fundraising is a type of crowdfunding that lets individuals create personal fundraising pages for a cause. That helps generate more revenue for organizations as well as for specific fundraising campaigns.
“There’s a universal need for nonprofits to connect, engage and inspire a new generation of donors with innovative fundraising,” OneCause CEO Steve Johns said in a written statement. “The rise of millennial donors and their growing share of contributions means the timing is critical for us to add social fundraising to the nonprofit’s tools.”
Johns said Great Feats gives its customers access to peer-to-peer expertise and social fundraising tools that will expand their reach.
Great Feats was founded in 2014 by fundraising technology veterans John Abraham, Dave Hart and Amy Van Wyngarden. All three were former executives at Austin-based Convio, which let nonprofits raise money over the internet and was acquired by Blackbaud in 2012.
They will join OneCause in leadership management positions. The combined company is expected to have 110 employees and a combined 2,400 clients, officials said.
Great Feats said its platform makes nonprofit causes more relatable and gives users memorable experiences by combining real-world activities with social media, gamification and peer-to-peer fundraising and interaction.
Great Feat’s customers include Habitat for Humanity, Autism Society, the United Way and the Prostate Cancer Foundation.
“We set out to build something fundamentally different, so we are excited to join the OneCause family to meet the demands for scale and innovation,” Hart said. “Our platform makes supporter engagement more creative and effective by using activities to get people involved year-round.”
Great Feats will be integrated with the OneCause platform, which helps nonprofits engage donors, raise money and manage events and mobile bidding.
OneCause, which changed its name from BidPal in January, said that since its founding in 2007 its platform has helped more than 4,000 organizations raise over $1.2 billion.