Austin software maker Bloomfire has raised $12.8 million to ramp up sales, marketing and product development.
Founded in 2010, the company sells software that lets employees share information and work together online.
Bloomfire lets workers create and post content, including text documents, photos and video, ask and answer quetsions, and find and follow team experts.
According to a McKinsey report, employees spend 20 percent of their time at work searching for information they need to do their jobs. The idea is to take information that is often shared in one-on-one emails or phone calls and make it available to anyone who needs it.
Bloomfire's cloud-based service can be accessed from any Web-based device, including PCs, laptops, tablets and smartphones. Customers include Ogilvy, Etsy and Dun & Bradstreet.
The company received the funding from Austin Ventures. Bloomfire previously raised $18 million from Austin Ventures and RedPoint Ventures.
"This capital shows that Bloomfire is delivering on a clear need for knowledge sharing across the enterprise," said Mark Hammer, Bloomfire chief operating officer. "It also recognizes our opportunity to grow our business with a broad range of services."
The company recently released Bloomfire SE, which allows sales reps to share content with prospects and use access analytics.
The company, which is headquartered on West Sixth Street, has 23 employees.
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