Digital Pharmacist, a digital health company that connects pharmacies and patients, has raised $6.5 million to expand its product line and its reach.
The Austin-based company received the funding from Activate Venture Partners in New York and Austin and LiveOak Venture Partners of Austin. Digital Pharmacist previously raised $7.2 million.
Founded in 2013, Digital Pharmacist has developed an online platform that lets patients communicate with pharmacies. Its HIPAA-compliant service uses text, social media and web communications.
Pharmacies manage the services using an online dashboard that allows them to provide prescription refills and wellness content. It also lets pharmacies send patients alerts and updates.
More than 6,000 pharmacies, national wholesalers, hospital systems and pharmaceutical companies use the platform, and 4 million patients use the company’s products every month, Digital Pharmacist said.
The company will use the money to develop new products and ramp up marketing.
“Seventy-five percent of patients want to manage their health provider relationships via their mobile device,” said Chris Loughlin, Digital Pharmacist CEO. “Our solutions help pharmacies meet these patient demands.”
Loughlin was formerly CEO of Travelzoo, a New York-based travel deals publisher.
Digital Pharmacist has 64 employees and plans to add up to 20 new workers by year’s end, Loughlin said.
Digital Pharmacist was originally called RxWiki. In February, RxWiki merged with TeleManager Technologies of Newark, NJ. The two companies then began operating under the new name Digital Pharmacist.
In May, Digital Pharmacist announced that it would partner with Sav-Mor Drug Store to create Sav-Mor branded web, e-mail, mobile and text-messaging communications. Using the Digital Pharmacist platform, Sav-Mor pharmacy patients can refill and manage their medications.
“The company has grown five-fold since our initial investment a little over 18 months ago,” said Krishna Srinivasan, general partner at LiveOak Venture Partners. “We are excited about building a dominant company that leverages the pharmacy ecosystem to positively impact patient lives.”
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