Magnitude Software, which raised $100 million to buy smaller companies, has made another purchase.
Austin-based Magnitude has acquired Agility Multichannel, which sells product information management software.
Agility is based in York, United Kingdom and has offices around the world, including a U.S. headquarters in Chicago.
Financial terms were not disclosed.
Magnitude was founded in 2014 through the merger of two software firms, Noetix Corp., based in Redmond, Wash., and Kalido, based in Burlington, Mass.
Before the merger, Noetix was owned by Austin-based Silverback Enterprise Group.
Magnitude, which is headquartered in Austin at 515 Congress Ave., sells business intelligence, corporate performance management and other business software.
In 2014, Magnitude raised $100 million to buy software companies that have standout products but are struggling to compete with larger companies. The lead investor in the Magnitude deal was Audax Group, a private equity firm based in Boston.
Today, Magnitude’s software is used by about 800 customers with more than 500,000 users in six continents.
Magnitude has about 300 employees, and the Agility acquisition will bring it to 350, officials said.
Agility is Magnitude’s third acquisition. Last year, Magnitude purchased Simba Technologies of Vancouver and Datalytics Technologies of Chesire, Conn. Financial terms of those deals were not disclosed.
Agility Multichannel, founded in 2011, specializes in product content management for digital commerce. Its customers include Avon, Adidas and Office Depot.
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